Archive for May, 2007

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Quick and Simple

May 21, 2007

I am guessing that every personal trainer reading this blog has at least one email account.  The easiest possible way to promote your PumpOne store is to put a link in your email signature. It is very easy to do and now everyone that you mail will be reminded to check out your store.

Don’t simply paste the link in, though, use some creativity. “Get my Workouts on your iPod” or “Your Personalized Workout is on my Web Store” should work much better.

If you have any technical questions, please leave them in the comments or email the office.

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youPump Tip # 2

May 19, 2007

If you thought that Tip #1 (below) was straight forward, just wait. Now that you have designed a program for a client, you need to present your client with the idea and convince them to buy the program.

Hopefully you chose a client that would benefit from an iPod workout in the first place.  Tell your client that the program was designed especially for her and when she should use the program – ie. vacation or on Mondays and Wednesdays while she works out without you. Make sure that your client has a hand-held device and understands how to download from the web (It’s 2007 most people know how.)

The big issue is to write the web address to your online store clearly and tell your client the benefits of this product. The product is easier for you to make, easier for her to understand, more convinient and it’s the newest thing- everyone will be doing it soon. Also, if your client agrees, let her know that you will check up and remind her if it hasn’t been downloaded. After all you want her working out correctly.

Finally, be sure you have priced the workout program correctly. We suggest that the minimum price is $5 per workout included and the maximum price shouldn’t be more than your hourly rate.

Any other tips from existing trainers on how to sell your first program? Email me or leave them in the comments.

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youPump Tips #1

May 17, 2007

If you are a personal trainer reading this blog you probably already know about youPump. Just in case, I will recap of the service before I give some promotional tips.

youPump allows personal trainers to build workout programs using PumpOnes exercise image library. Once your exercise programs are built we post them to your personalized web page. The goal is that you drive traffic to your web store, people purchase your programs and you make extra money without being at the gym.

Easy enough, right? We are starting a program to share some tips we’ve learned in order to make things easier, and of course, help you make more money.

So the big focus of this blog is to help you, youPump trainers, make this a very profitable summer for your youPump store.

Tip #1
By far the easiest way to make sure that your youPump web store is instantly profitable is to build and sell programs to your existing clients. Your current customers use your training for 1 reason, to workout more effectively. Fortunately, this is the mission of the entire PumpOne company. To take it a step further, youPump was designed as a tool to help trainers accomplish this specific goal – communicating effective workouts to your customers.

Design your first workouts with specific customers in mind. Maybe it is the guy that always seems to be traveling for work, or the lady that is always asking what she should be doing when she goes to the gym with her neighbor on Tuesday nights. I bet most of your customers would like more time with you in the gym, they just can’t afford it. Now they can.

Which one of your current clients is the most likely to buy a digital trainer first? After you figure that out, all you have to do is build his workouts.

Tip #2 will be coming shortly so be sure to check back. you can even subscribe to this blog by clicking the little orange button in the top right of the screen (if you have questions just leave a comment and I will help).

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Focus and Results

May 14, 2007

In business, fitness and really every aspect of your life there is a strange yet vital relationship between focus and results. For some reason I always think of the 80/20 rule when these words pop in my head.

I’d be willing to bet that when you focus, probably about 20% of the time, you get the majority of your results (maybe 80%??). Conventional wisdom says that 2 heads are better than one, it’s a numbers game and you should have as many irons in the fire as possible. I’m starting to think that this wisdom isn’t so wise anymore. Sometimes the best thing you can do is become great at one thing and forget somethings that aren’t effective.

With that ultra-long preface I am introducing a new focus to this PumpOne blog. PumpOne is currently the leading technology company focused on personal fitness and more importantly the personal trainer and portable markets. What does this mean exactly? PumpOne is the best in the world at teaching personal trainers to use technology and using technology to teach personal fitness.

From now on, the focus of this site will be exactly that – to help trainers use technology (BTW we make a great product for this – youPump.com) and to use our technology to help people get fit (uhhh, we make a great product for this too). Sometimes things just make sense.

I’ve added two categories on the left to help with these objectives. The best way to keep up with this free advice is to “subscribe” to this site. If you have a yahoo or google email address it is very easy – just click the orange button next to the word “post”. If you have any questions at all, just leave a comment and I’ll help you out.

More to come…

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Will

May 12, 2007

So I was running a few days ago as a warm up to my workout. For some reason I decided to run farther than usual (which isn’t very far anyway). In running a little extra I had a great realization that can probably apply to any area of life.As I was running, I wanted to take a break and walk for a bit. I decided to think about this choice while I continued to run. I asked myself exactly what part of my body I would be resting if I slowed and walked for a bit.

I decided that my legs weren’t that tired, they didn’t need rest. I then thought about my lungs and figured out that I wasn’t getting cramps and my breathing was regular, I wasn’t gasping for breathe. I then felt inside to my circulatory system and I could feel that it was working well, but wasn’t overly stressed.

What conclusion did I reach? If I stopped and took a break, all I would be resting was my will. So I kept running.

On a side note, a great song to keep running to is Keep the Car Running on the new Arcade Fire Album.

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Vacation Tips

May 8, 2007

It’s that time of the year when you start making plans to travel and relax. However, your trip shouldn’t be an excuse for you to get out of shape. I’m sure that you are going to work out leading up to the trip, why not stay in shape along the way. As long as you are taking your iPod or phone along with, you can also take your personal trainer with you and workout right in your hotel room, local gym, or the beach – hey why not!

Having your cell phone, iPod, or any image-ready device with you on your journey is probably already a no-brainer. Taking electronics can be vital when traveling and staying fit – at least if you use PumpOne digital trainers. You won’t miss your live personal trainer too much if you have him/her create a workout plan to take on your trip.

Since I’m sure you already know the importance of having a bikini-ready body, don’t forget that the only way to maintain such hottness is by combining a balanced diet, and exercise (yes, even on vacation). Who knows, someone may spring a weekend getaway on you, in the future, and you want to be ready.

I’m sure you have been working on getting those abs perfect, don’t forget to book your tickets, pack the sunscreen, show off that body during your trip!

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That Time of Year

May 4, 2007

I think that this weekend kicks off Spring Workout Season. Of course this is an unofficial term, but let’s be honest, everyone is starting to think about that bathing suit they’ll be donning in the next month or so.

The weather has finally turned a bit and this is the infamous last weekend before… (think December 30th). So if you haven’t started with your diet and exercise routine yet be sure to live it up this weekend and we’ll see you on Monday.

Besides the workout programs that PumpOne creates, there are a number of great support groups online. I’ve listed a few of our favorites.

iVillage Health and Fitness – they already started, but I’m sure you can join a bit late.

Traineo - A free social network for people trying to lose weight (PumpOne has a group there)

Gimme20 – Another social network focused on working out.

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Swishy & PumpOne: Sientete Bien y Mirate Incluso Mejor!/ Feel Good and Look Even Better!

May 1, 2007

Definitivamente estoy de acuerdo con el comentario publicado en la revista Swishy. EL hecho de no tener tiempo para ir al gym no debe ser excusa alguna para no estar en forma. Con la techologia moderna de hoy en dia, es muy facir llevar tu propio entrenador personal en la palma de tu mano – ese es el lema de PumpOne!
Ademas del beneficio de poder ejercitar cuando y donde quieras, no debes pasar por alto el hecho de que tambien puedes escuchar tu propia musica. Ya que no todas nos motivamos con al mismo ritmo, PumpOne te da la opcion de escuchar y ejercitar escuchando tu musica en la comodidad de tu casa, gym, hotel, oficina, etc. Sea donde sea ya no hay excusa alguna para no estar en forma!

I definitely agree with the comment published in Swishy magazine. The fact that we don’t have enough time to go to the gym should not be an excuse not to be in shape. With the help of today’s modern technology, it is very easy to carry your own personal trainer on the palm of your hand – that’s PumpOne’s motto!
Besides the benefit of being able to workout anywhere and anytime, don’t forget that you can also listen to your own music. Since not all of us get motivated to the same rhythm, PumpOne gives you the option to workout and listen to your music at home, the gym, hotel, office, etc. No matter where, now there is no excuse not to be in shape!